Glossary

80/20 Rule

See also on Lynda.com and in the book, Universal Principles of Design.

Aesthetic-usability effect

See also on Lynda.com and in the book, Universal Principles of Design.

Alignment

See also on Lynda.com and in the book, Universal Principles of Design.

Baby-face bias

See also on Lynda.com and in the book, Universal Principles of Design.

Black effects

See also on Lynda.com and in the book, Universal Principles of Design.

Cognitive dissonance

See also on Lynda.com and in the book, Universal Principles of Design.

Consistency

See also on Lynda.com and in the book, Universal Principles of Design.

Cradle-to-cradle

Design approach that incorporates biomimicry as model for processing materials through the natural metabolic system.

Crowd intelligence

See also on Lynda.com and in the book, Universal Principles of Design.

Design by committee

See also on Lynda.com and in the book, Universal Principles of Design.

Desire Lines

See also on Lynda.com and in the book, Universal Principles of Design.

Empathy

Being in the position of another person to better understand their unique perspective.

Errors

See also on Lynda.com and in the book, Universal Principles of Design.

Expectation effects

See also on Lynda.com and in the book, Universal Principles of Design.

Factors of safety

See also on Lynda.com and in the book, Universal Principles of Design.

Feature Creep

See also on Lynda.com and in the book, Universal Principles of Design.

Figure ground

See also on Lynda.com and in the book, Universal Principles of Design.

Flexibility Trade-Offs

See also on Lynda.com and in the book, Universal Principles of Design.

Forgiveness

See also on Lynda.com and in the book, Universal Principles of Design.

Garbage in, Garbage out

See also on Lynda.com and in the book, Universal Principles of Design.

Gloss bias

See also on Lynda.com and in the book, Universal Principles of Design.

Golden ratio

See also on Lynda.com and in the book, Universal Principles of Design.

heuristic

A process or method to help someone learn or do something.

Hick's law

See also on Lynda.com and in the book, Universal Principles of Design.

HMW

"How might we..." is a restatement and reframing of a gripe or problem as prompt for possible solutions. (I.E. - How might we bring quality education to poor communities without access to electricity?)

IKEA effect

See also on Lynda.com and in the book, Universal Principles of Design.

Iteration

See also on Lynda.com and in the book, Universal Principles of Design.

KISS

See also on Lynda.com and in the book, Universal Principles of Design.

Left-digit effect

See also on Lynda.com and in the book, Universal Principles of Design.

Performance Load

See also on Lynda.com and in the book, Universal Principles of Design.

Red effects

See also on Lynda.com and in the book, Universal Principles of Design.

Root cause

See also on Lynda.com and in the book, Universal Principles of Design.

Selection bias

See also on Lynda.com and in the book, Universal Principles of Design.

SOFI

"The State of the Future Index is an indication of the 10-year outlook for the future, based on historical data of selected variables for the previous 20 or more years and on judgments about the best and worst plausible 10-year outcomes for each variable. It is constructed with key variables that are individually forecast and that in aggregate can indicate the potential trend of the future."

Sunk-cost effect

See also on Lynda.com and in the book, Universal Principles of Design.

Supernormal stimuli

See also on Lynda.com and in the book, Universal Principles of Design.

Top-Down Lighting Bias

See also on Lynda.com and in the book, Universal Principles of Design.

See also on Lynda.com and in the book, Universal Principles of Design.

White effects

See also on Lynda.com and in the book, Universal Principles of Design.

discursive design

Design for the sake of intellectual engagement with an issue or potential issue. See What is discursive design?

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